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Difference between revisions of "Agile Marketing Project Management"

(gile marketing project management is a method that applies tools, processes and organizational design concepts, inspired by software development methodology to make marketing programs more relevant, more adaptive and efficient.)
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Revision as of 20:36, 28 November 2018

Agile marketing project management is a method that applies tools, processes and organizational design concepts, inspired by software development methodology, to make marketing programs more relevant, more adaptive and efficient.[1]


References

  1. What is Agile Marketing Project Management? mGartner