Markus and Soh Process Model
What is Markus and Soh Process Model
The Markus and Soh process model is a framework for understanding the process of collaboration in virtual teams. It was developed by Mary L. Markus and S. Min Soh in their 1997 paper "Virtual Teams: Projects, Protocols, and Process."
According to the Markus and Soh process model, collaboration in virtual teams follows a four-stage process:
- Orientation: In this stage, team members become familiar with each other and the project goals and objectives. This may involve introducing themselves and getting to know each other's roles, skills, and expertise.
- Negotiation: In this stage, team members negotiate the roles and responsibilities of each team member, as well as the norms and expectations for communication and collaboration.
- Collaboration: In this stage, team members work together to complete the project tasks and achieve the project goals. This may involve sharing information and resources, providing feedback and support, and coordinating their efforts.
- Termination: In this final stage, the project is completed and the team is disbanded. This may involve a review of the project and an evaluation of the team's performance.
The Markus and Soh process model highlights the importance of effective communication and collaboration in virtual teams and suggests that virtual teams go through a series of stages as they work together. It is a useful framework for understanding the challenges and opportunities of collaboration in virtual teams and for developing strategies to overcome those challenges.