Visual Analytics

What is meant by visual analytics?

Visual analytics is the use of sophisticated tools and processes to analyze datasets using visual representations of the data. Visualizing the data in graphs, charts, and maps helps users identify patterns and thereby develop actionable insights. These insights help organizations make better, data-driven decisions. It is an outgrowth of the fields of information visualization and scientific visualization that focuses on analytical reasoning facilitated by interactive visual interfaces.[

The visual analytics process typically follows the same steps: data transformation, data mapping, contribution selecting, ranking, interaction, model visualization, and knowledge processing.

See Also

• Advanced Analytics
• Big Data