Difference between revisions of "Business-to-Consumer (B2C)"
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Revision as of 19:34, 9 February 2021
The term Business-to-Consumer (B2C) refers to the process of selling products and services directly between a business and consumers who are the end-users of its products or services. Most companies that sell directly to consumers can be referred to as B2C companies.[1]
- ↑ What Does Business-to-Consumer (B2C) Mean? Investopedia