Difference between revisions of "Customer Demographics"
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| − | Customer demographics are statistical data relating to the unique identities and identifiers of individuals. This data can include: | + | [[Customer]] demographics are statistical [[data]] relating to the unique identities and identifiers of individuals. This data can include: |
*Basic information such as gender, age, marital status and education | *Basic information such as gender, age, marital status and education | ||
*Location, including postal address and zip code | *Location, including postal address and zip code | ||
Revision as of 15:01, 6 February 2021
Customer demographics are statistical data relating to the unique identities and identifiers of individuals. This data can include:
- Basic information such as gender, age, marital status and education
- Location, including postal address and zip code
- Purchase intent, such as clothing, electronics and furniture
- Lifestyle information, such as cord cutters and DIY-ers
- Buyer type, such as deal seeker or online shopping
- And more[1]