Bait and Switch

What is Bait and Switch?

Bait and switch is a sales tactic in which a seller advertises a product at a low price in order to lure customers into the store or to the seller's website, but then tries to sell them a different, higher-priced product once they are there. The advertised product, or "bait," is often used to attract customers, but the seller has no intention of actually selling it at the advertised price or may not have it in stock.

Bait and switch is a deceptive marketing practice that is generally considered unethical and may be illegal in some jurisdictions. It is designed to mislead customers and can be frustrating and frustrating for consumers who are seeking the advertised product at the advertised price.

To avoid falling victim to bait and switch, it is important for consumers to carefully research products and prices before making a purchase, and to be wary of sellers who seem to be offering unusually low prices. It is also a good idea to shop around and compare prices from different sellers to ensure that you are getting the best deal.

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