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Stakeholder Mapping

Revision as of 15:18, 6 December 2022 by User (talk | contribs)

What is stakeholder mapping?

Stakeholder mapping is the visual process of laying out all the stakeholders of a product, project, or idea on one map. The main benefit of a stakeholder map is to get a visual representation of all the people who can influence your project and how they are connected.

Sometimes, people confuse stakeholders with shareholders. While shareholders own a part of a public company (through shares of stock) and are interested in the company’s performance, it doesn’t mean they should be stakeholders of each project or product launched by the company. Stakeholders can work on a more granular level and they are also often interested in the project’s or product’s performance, not just because it affects the company’s stock performance.[1]


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